Chicago’s North Shore Convention and Visitors Bureau’s (CNSCVB) annual Official Visitors Guide represents the lodging, dining, shopping, attractions, performing arts, events, transportation and services options available in the region. Detailed maps of the region, as well as individual North Shore communities, make the Official Visitors Guide a preferred resource. With an annual circulation of 75,000, the Official Visitors Guide is the sole publication dedicated to the North Shore visitor and is distributed to business and leisure travelers and people relocating to the area. Over 20,000 copies are mailed in advance upon request. The remainder are distributed at over 40 North Shore hotels, Chicago and Illinois Visitor Centers, area Chambers of Commerce, Northwestern University, real estate companies and CNSCVB members. View the 2016–2017 Visitor’s Guide here
*Bleed sizes include 1/8" outside all trim edges.
Print Ad SpecificationsSpecial PositionThere is no guarantee of special position unless stipulated in contract.
Mechanical RequirementsArtwork All ads must be submitted as complete digital artwork files(see below) with a proof. If you need an ad created for you, this can be done at an additional cost.
Color All ads include full-color (4-color process). The Official Visitors Guide is printed web offset. Any spot colors will be simulated in process color and match cannot be guaranteed.
Size Ads should be submitted at final size. All bleed ads must have specified bleed amount and all critical copy must be within safety. The Official Visitors Guide is perfect bound so safety on left and right is critical.
Digital Files Preferred format is Adobe Acrobat PDF X-1a: 2003 (images must not be downsampled below 300 dpi and must be in CMYK color; use Acrobat X-1a settings. Adobe Illustrator (ver CS6 or below) with CMYK 300 dpi images embedded and all fonts converted to outlines is also acceptable. Quark Xpress (7 or below) files with all fonts and images and other file formats are subject to review. Files may be emailed ([email protected]) if under 2 MB, or sent on CD, or upload to an ftp site (e-mail us for instructions).
Mechanicals Questions? email [email protected]
Current editionDigital
The go-to online resource for the Chicago North Shore visitor. As the official Destination Marketing Organization of Chicago’s North Shore, our website receives 30,000 monthly unique visitors seeking area information on hotels, restaurants, attractions, events, retailers and services for meetings and events. Each page that features advertising will be limited to three ads and can be booked on a first-come, first-served basis.
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Our popular newsletter is sent out to 9,700 recipients on the first business day of every month with an average open rate of 32%. It is the go-to place to find out the area’s monthly happenings.
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